Opened in 2017, the luxurious Omni property will be one of the only full-service upscale hotels in the area, and serve as a cornerstone of the mixed-use development, which will be anchored by the Dallas Cowboys World Headquarters and the Ford Center. The publicly owned, 12,000-seat multipurpose event center will be used by the City of Frisco and Frisco Independent School District (FISD) to host various activities including athletic competitions, graduations and other special events. The Dallas Cowboys will also use the event center as its training facility. The hotel, Cowboys facilities and other retail outlets are all part of the 91-acre development, The Star.

Located 20 minutes north of downtown Dallas and 25 minutes from both DFW International and Love Field Airports, Omni Frisco Hotel will feature 300 guest rooms, meeting space and a ballroom, along with several food and beverage experiences, including a rooftop pool deck. The hotel will serve meeting groups, as well as business and leisure travelers alike, including visitors attending Cowboys training camp, as well as the many events and activities hosted at the multi-use events and sports facility. Guests can also enjoy the retail and dining establishments that will be adjacent to the hotel.

The hotel will feature 24,000 square feet of meeting space, inclusive of a 13,000 square foot ballroom. The Omni and Dallas Cowboys partnership also offers planners and attendees access to additional meetings and exhibit space in the Ford Center, as well as events on the plaza.